Articles

The rising requirements for media storage and the need to plan ahead

The first digital camera prototype actually appeared in 1975, and marked the start of a relatively swift journey into the world of digital media. Today, almost all of us snap away on our digital devices, capturing everything from our Sunday lunch to major life and even global events. In our personal lives, and at work, digital media is at the heart of everything we do. We capture, we save, we share, we comment, and we use digital media to communicate in our increasingly digital world. Read more

Digital Asset Management – how to demonstrate value and create a business case

If you've decided that your business needs an intuitive DAM system to take over from your old, complex legacy systems, demonstrating business value may be fairly easy, given the problems they pose with compatibility, integration, security or lack of functionality. If existing systems no longer meet the company's requirements, that's your obvious starting point. If you've never had any comparable tools before, your job may be harder, especially if budgets are tight, but it could be an easy win if you can effectively demonstrate the benefits of using DAM. Whatever situation you may be in, one thing's for certain. You'll need buy-in from your key decision makers, and those in charge of the budget. Creating a solid business case or proposal will invaluable, and here’s how you can do just that. Read more

What is good customer service and why is it essential to business success?

As a business customer in today's world we're all too often confronted with web chat and help portals, online forms, recorded helplines and other forms of standard, generic and very frustrating support with pre-programmed, automated responses. We often don't have any idea when our calls for help will be answered, let alone when our problems will be fixed. Phone numbers are rarely available, and when they are, you can almost guarantee you'll be waiting in a queue or outsourced abroad. All we really want is a quick response and a reassurance that a resolve is on its way, because ultimately, when a problem's business critical it can have monumental consequences. Read more

Third Light sponsors The National Museum of Computing’s Members’ BBQ

Forty members of The National Museum of Computing (TNMoC) Club, their families and volunteers enjoyed a gourmet BBQ at TNMoC this July. Third Light sponsored the event by providing food and drinks, and the staff, all keen members, were also on hand to help out on the day. Members were invited to make a donation and the club was delighted to raise more than £1000 for the museum. Read more

Third Light powers up Goodwood’s world famous Festival of Speed

Goodwood is a spectacular Estate in the heart of West Sussex and is home to the world famous Festival of Speed, Goodwood Revival and Qatar Goodwood Festival. Third Light’s digital media library helps Goodwood's PR team deliver coverage of the Festival of Speed — we caught up with the team to find out more! Read more