Articles

How Chorus helps PR teams manage media

Running a PR function has never been more complex, but a digital asset management solution can take care of so much detail in the background. Chorus automates and controls content so communication teams can get on with the stuff that matters - here's how. Read more

DAM pricing: how to navigate the maze

So, you're searching for a digital asset management system to organize your company's media. While this sounds straightforward enough, you may be wondering why it's such a challenge to get a concrete answer on cost. Let's explore why this might be, and how you can find a path through it all.

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How Chorus gives social media teams time to think

Social media teams have to be responsive and consistent - but keeping effective, good quality media flowing across multiple platforms doesn't always leave breathing space for strategic work. Here's how Chorus automates the digital content management chores that can eat up your time. Read more

Chorus: the powerful tech behind a creative solution

Chorus was designed to free up valuable time for marketing and creative teams - so we won't mind if you don't want to spend too long thinking about what happens behind the scenes to keep it all running, smoothly and securely. However, if you're a behind-the-scenes person too, or you'd just like to know about the standards we hold for our management of the system and see exactly how your valuable files and content are in such safe hands, we've compiled in one place all the facts and figures you, or your IT manager will need. Read more

Marketing in the COVID-19 era: the results are in

Now we’re almost at the lockdown finish line (we hope, at least), what unfolds over the months - and possibly years - to come is just as hard to predict as the first half of 2020 was back in January. And while we’ve got to grips with mask etiquette and learned what the word ‘furlough’ actually means, the biggest thing we know for sure is that no one has had the same experience. Read more