When the globally recognized fashion brand initially acquired Chorus, it was to improve how a busy digital studio stores huge volumes of marketing media. A year on, they’re using its innovative work-in-progress tools to transform how that content is produced too – and exploring even more exciting possibilities for the wider business.
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We’re all about helping you to speed up your creative workflows, so you can get your work done quickly and create that engaging content that will captivate your audience.
To help you with this, this month we’re introducing Chorus overlays, a new tool that allows creative teams to mock up and review their crops before downloading them and using them on their creative projects.
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On 16th April Third Light celebrated 20 years in business, and looking back to when it all started, we can say that our eventful and exciting history has helped shape the company we are today.
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From subtle user experience improvements to whole brand-new features, we're always working on ways to make Chorus more user-friendly and powerful. It’s why we’re particularly excited about this update. We often hear from customers about how time efficiency is crucial to the success of their work-in-progress projects, and how beneficial is having access to tools that work seamlessly with their workflows.
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Managing your brand assets across multiple projects using a digital asset management
platform, like Chorus, gives you peace of mind as you know they’re securely stored and can
only be accessed by those you choose to. But one key factor to consider when collaborating
with internal and external stakeholders is how to prevent people from using unapproved assets
across your different workflows. If you want your brand assets to remain fully protected against
unauthorized use or copyright infringement, this is where Chorus watermarks come in. Read more