Zeelandia reports ‘absolutely positive’ after successful migration to Chorus
Founded in 1900 by the Dutch Doeleman family and still headquartered in Zierikzee, The Netherlands, Zeelandia has become a global player in the bakery ingredients business. Today, with operations in over 30 countries and sales in about 100 countries, more than 3,000 employees worldwide are dedicated to developing products that are tailored to local tastes and needs. Natasja Peeters, Management Assistant - Corporate Marketing and Communication – explains how they’ve been managing their marketing media over the years, and why they’ve recently migrated to Third Light’s new media library, Chorus.
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