Third Light's News

Goldman Sachs Program Strengthens Third Light’s Ambitious Growth Plans

Third Light launched Chorus, its latest generation media library, in 2018, initiating a period of exciting and rapid business growth. Since then it has welcomed many new customers to its already sizeable portfolio, including well-known companies and brands such as Sixt, Kelly Slater Wave and Associated British Ports, amongst others. To support its ambitious growth plans it has also invested in more people to ensure that product and service delivery are maintained at the highest standards. In addition, further recent investments in new technology has also enabled the team to provide an outstanding platform with unrivalled performance.

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Third Light Chorus and Artificial Intelligence features

Recent years have seen an explosion in the number of artificial intelligence features available to help busy marketing teams manage their digital media libraries. In this update, we'll look at how Chorus uses these advances to save time and improve the effectiveness of metadata by using automatic, computer vision or machine learning-based tagging features. Read more

Third Light Launches New Chorus Webinar Series for 2020

Following the success of last year’s webinars, Third Light has launched a new Chorus webinar series for 2020. Hosted by the award-winning Customer Success team, the new series will include the popular Let’s Talk Chorus webinars. In these 30-minute interactive webinars, our experts demonstrate how a media library like Chorus can be used to help teams to collaborate more effectively and save them time when managing digital content. With numerous top tips, real-world examples and the opportunity to ask questions, the webinars are aimed at those already using Chorus and anyone considering using a digital media library in their organization.

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Media Libraries in 2020 and Beyond

As we approach the end of the decade, the team at Third Light offer their predictions on what changes will shape our industry in 2020 and beyond; how media libraries will evolve, as we look to adopt more collaboration tools in the workplace:

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Third Light Launches Labels and Video Embeds for Faster Creative Collaboration

Third Light continues to expand Chorus’ powerful features, with the launch of Labels and Video Embeds in its latest release.

Chorus helps marketing and creative teams to be more productive, by enabling them to access their digital files faster and to collaborate more conveniently. Now, with the addition of Labels, they can include a list of icons to visually tag files using common icons people can easily recognize. Labels can show teams when files have been used on social media, for example. In addition, to cover as many use cases as possible, such as multi-approval process, Labels also offer users the option to add text.

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