Digital Asset Management for sports teams

In a fast-paced environment like yours, media has to be gathered, prepped and approved in a matter of minutes. It's why Chorus is the solution of choice for commercial sports teams needing power and agility.

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  • "Racingfotos.com came to Third Light in 2005 and have never looked backed since. Over the years its functionality has only increased and with it our trust in the product. Third Light has revolutionised our business, giving us far more control in the way our clients use our site. Third Light's team have been brilliant; listening and working with us to improve our business – a team we're glad to have on our side."

    Andy Watts, Racingfotos
  • "I have used Third Light software for many years and find it is well designed , reliable, stable and easy to use. We use it to securely store and catalogue thousands of photographs. Colleagues who use the software, all sing its praises. Third Light are a great company to work with."

    James - Database Systems Administrator - G2 Review
  • "From the sales process at the very beginning of our relationship to sporadic issues that pop up, to large scale questions, we have been very impressed with our customer service experience. I recommend Third Light to anyone I can. For the price and the quality of the software, Third Light can't be beat."

    Dan Hilton, Phoenix Suns
  • "Third Light is a sound platform with the best customer and technical support of any software I've used. This shouldn't be understated! It's what any software should be... but I've struggled in my 8+ years to find DAM software that actually works properly. Third Light Support is always responsive, extremely knowledgable, and can provide both technical and creative solutions."

    Matthew - Digital Asset Manager - G2Crowd Review
  • "I fell in love with Third Light's digital media library. It fit what we needed almost perfectly. I would recommend Third Light to anyone wanting a solid solution without having to pay the price for a TV-studio-level solution."

    Patrick Emerick, Gospel for Asia
  • "Very user friendly and easy to navigate your way around it, we can't imagine working without it as it is a very popular and trusted resource across our regional teams. The customer and IT support you get from the team at Third Light is also fantastic. It has been great value for money in allowing the company to share assets."

    Craig - Creative Lead EMEA - G2 Review
  • "We have four sites with Third Light and have worked with them for five years. Theirs is a solid and reliable system, with excellent support. Highly recommended."

    Paul Brown, Paul Brown Imaging
  • "The flexibility to assign roles to various groups within the organisation and provide access accordingly. It fits perfectly with our requirements to have a secure platform that can cater to users within and outside the establishment."

    Administrator in Computer Software - Enterprise 1000+ employees - G2 Review
  • "When we needed an off the shelf digital platform for sharing our photography we picked Thirdlight. In the 10 years since we've been able to grow and expand our service with ease. Over that whole period I can't remember having any downtime at all and any issues were addressed with speed. Being able to access all the different features of the Thirdlight product without incurring any developer or project management cost has left us able to focus on delivering our core offering."

    Jon - 50-1000 employees business user - G2 Review
  • "It makes such a difference to know that you have good support at the end of a telephone line or email service."

    Ann Neilson, University of the Highlands and Islands

Digital asset management software reviews - Third Light on G2 Crowd Digital asset management software reviews - Third Light on Trustpilot

How Chorus helps sports teams

Tagging digital assets in Chorus

Produce on the day, on the spot

Resilient file syncing or uploading directly from the camera back means photographers can deliver shots to editors in just one step. Crucial information is added in record time with cascading metadata and AI tagging.

DAM Collaboration in Chorus

Put your content to work right away

When match results and team shots have to be shared right away, Chorus's built-in production tools come into their own. Feedback can be left on files or containers, and users can create their own crops, color spaces and formats from a menu of preset options.

DAM social media tools - Third Light

Empower your social ambassadors

Outreach and engagement is driven by fresh content and effective delivery, and players have huge social media followings. Bring personalized images and video to your MVPs to distribute on their own social channels, while public-facing hubs share content with news outlets and fan sites.

AS Roma case study

"Third Light's DAM solution is perfect to manage the end-to-end photo process: from the AS Roma official photographers uploading, tagging and adding metadata using Adobe Lightroom integration, to the internal and external users downloading."

Fabrizio Preti - Technology Systems Expert - AS Roma

Read case study

Frequently asked questions

Chorus can scale to storing millions of files, organized into folders for each season, match or event you run. The potential value of this content to fans, the media and other partners increases dramatically when the folders are tagged with basic metadata, as the search tools can find specific people, places or dates in the collection and help you retrieve or publish them. It's an incredible opportunity to develop a rich and engaging service for fans, too.

Once your library of photos is in Chorus, you can share and allocate files very easily (either by folders or by using smart collections and that pick up players' names). After logging in, players can find their own content in a folder that shows everything recent and can use it on their own social media accounts, for example. They can also use our mobile upload app to add their own photos and videos from their phone.

If your aim is to get content directly from cameras, through to approval and out to the web, we have a solution that can eliminate friction and delays. Uploading directly from laptops (or the camera backs) via SFTP brings the content to Chorus. Workflow and labelling features help editors quickly sort through the best shots, and then publishing them is a single click final stage that can be integrated with your CMS or even automated completely. We've built in a content delivery network (CDN) to cope with surges in demand for new content, too.

What does it cost?

We're experienced suppliers to sports teams, and know that your budget will need to generate real benefits. Chorus is an affordable and high-impact investment that gives you exceptional value, whether it's hosted in the cloud or on your own servers.

See our prices

Need to get buy-in for a DAM?

No problem. We've written an eBook on how to create a strong business case for DAM which provides lots of useful tips and guidance to help you get the buy-in you need in your team.

Download our free eBook

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