Digital asset management for sports teams

In a fast-paced environment like yours, media has to be gathered, prepped and approved in a matter of minutes. It's why Chorus is the solution of choice for commercial sports teams needing power and agility.

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  • "Racingfotos.com came to Third Light in 2005 and have never looked backed since. Over the years its functionality has only increased and with it our trust in the product. Third Light has revolutionised our business, giving us far more control in the way our clients use our site. Third Light's team have been brilliant; listening and working with us to improve our business – a team we're glad to have on our side."

    Andy Watts, Racingfotos
  • "As a manager, I appreciate the reporting features – such as number of downloads each month, what the most popular files are, and who is uploading materials. The Third Light system's ability to not only upload and store raw video, but to also play it back, has increased the usage of our videos immeasurably. Our customer service calls have greatly decreased since implementing the Third Light server."

    Shawna Cronan, Digital Media Manager, Compassion International
  • "The tool is very easy to use and has a super helpful online Google search-like manual that provides straightforward and to the point explanations. Compared to its competitors, the product seems to provide better value for less cost. It ticks all the boxes (and then some) when it comes to digital asset management. A very visual tool that allows you to store, edit, and share as a team."

    Energy sector user - G2 Review
  • "ThirdLight's new platform, Chorus, is super easy to navigate and visually it is very user friendly. It's worked well for our medium-sized charity and I would highly recommend it. The expired image banner functionality has has really positive feedback with our colleagues, particularly as we work with image consent forms."

    Administrator in Civic & Social Organization (51-1000 emp.) - G2 Review
  • "Third Light's installation package and PDF walk-through made installing the server a cinch. We couldn't be more pleased with the support we have received. Direct and rapid support from helpful people at Third Light means that problems are resolved quickly and with the minimum of fuss."

    Ian Tolley, IT Manager, The British Postal Museum and Archive
  • "We needed a versatile, user-friendly system that would allow our staff and partners to access and work with BAFTA photography. Third Light was the natural choice. They have helped us process and deliver photography quickly and efficiently."

    Janette Dalley, Photography Director, BAFTA
  • "I had a training session yesterday and there was actual cheering. You guys have done a great job on the product and it's hard for people to contain their excitement."

    Dan Hilton, Phoenix Suns
  • "Third Light has made our digital media easily searchable and much more engaging. We are years ahead of where we were before them."

    The Pittsburgh Penguins
  • "They are always happy and able to help with queries in super fast response time, or to give you some extra training, which helps you to get the best from their product. The online webinars that they have are so insightful. Just a really great company to work with, fun, friendly people with the highest levels of professionalism. Would recommend them to any other business."

    John - Enterprise user (1000+ employees) - G2 Review
  • "Very user friendly and easy to navigate your way around it, we can't imagine working without it as it is a very popular and trusted resource across our regional teams. The customer and IT support you get from the team at Third Light is also fantastic. It has been great value for money in allowing the company to share assets."

    Craig - Creative Lead EMEA - G2 Review

Digital asset management software reviews - Third Light on G2 Crowd Digital asset management software reviews - Third Light on Trustpilot

How Chorus helps sports teams

Tagging digital assets in Chorus

Produce on the day, on the spot

Resilient file syncing or uploading directly from the camera back means photographers can deliver shots to editors in just one step. Crucial information is added in record time with cascading metadata and AI tagging.

DAM Collaboration in Chorus

Put your content to work right away

When match results and team shots have to be shared right away, Chorus's built-in production tools come into their own. Feedback can be left on files or containers, and users can create their own crops, color spaces and formats from a menu of preset options.

DAM social media tools - Third Light

Empower your social ambassadors

Outreach and engagement is driven by fresh content and effective delivery, and players have huge social media followings. Bring personalized images and video to your MVPs to distribute on their own social channels, while public-facing hubs share content with news outlets and fan sites.

AS Roma case study

"Third Light's DAM solution is perfect to manage the end-to-end photo process: from the AS Roma official photographers uploading, tagging and adding metadata using Adobe Lightroom integration, to the internal and external users downloading."

Fabrizio Preti - Technology Systems Expert - AS Roma

Read case study

Frequently asked questions

Chorus can scale to storing millions of files, organized into folders for each season, match or event you run. The potential value of this content to fans, the media and other partners increases dramatically when the folders are tagged with basic metadata, as the search tools can find specific people, places or dates in the collection and help you retrieve or publish them. It's an incredible opportunity to develop a rich and engaging service for fans, too.

Once your library of photos is in Chorus, you can share and allocate files very easily (either in folders or by using smart collections that pick up players' names). After logging in, players can find their own content in a folder that shows everything recent and can use it on their own social media accounts, for example. They can also use our mobile upload app to add their own photos and videos from their phone.

If your aim is to get content directly from cameras, through to approval and out to the web, we have a solution that can eliminate friction and delays. Uploading directly from laptops (or the camera backs) via SFTP brings the content to Chorus. Workflow and labelling features help editors quickly sort through the best shots, and then publishing them is a single click final stage that can be integrated with your CMS or even automated completely. We've built in a content delivery network (CDN) to cope with surges in demand for new content, too.

What does it cost?

We're experienced suppliers to sports teams, and know that your budget will need to generate real benefits. Chorus is an affordable and high-impact investment that gives you exceptional value, whether it's hosted in the cloud or on your own servers.

See our prices

Need to get buy-in for a DAM?

No problem. We've written an eBook on how to create a strong business case for DAM which provides lots of useful tips and guidance to help you get the buy-in you need in your team.

Download our free eBook

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